Salon suite franchises

Wellness as your competitive edge, across every location.

  • Retain happy, loyal solo pros
  • Recruit new industry talent
  • Lead the industry on wellness
  • Real data across your network
  • A standout rental benefit
  • Protect your pros’ mental health
Six beauty pros laughing together in Vitality Project jackets
for Salon Suite Franchises
ThousandsSolo pros supported
Supporting the hearts of the people who fill your suites.
Two stylists with finished blowoutsSalons & spas
An esthetician performing a facial treatmentSkin & lashes
A nail tech holding polishNail techs
A massage therapist at workWellness & massage
A barber cutting a client's hairBarbershops
Salons & spas
Skin & lashes
Nail techs
Wellness & massage
Barbershops
How we work together

Embed, give back, or earn.

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Embed

Our recommended path. Provide The Vitality Project as part of your rental package. Your locations get the software, the data and the culture tools that come with it, plus consulting, corporate-level leadership and community coaching.

02

Give back

Pass the full value of The Vitality Project on to your network as a deep exclusive discount for renting at your locations.

03

Earn

Offer your network an exclusive Vitality Project membership price and earn on every one that activates.

Choose and customize how you want to partner, depending on your goals. We size it to your network on the call.

Let’s work together

Book a partnership call.

Tell us about your salon suite business and learn about the different ways to partner with The Vitality Project. You can earn, give back, or invest it into your business as a rental perk and a piece of your culture.

Community is what we do best, and we foster it for you: your renters connected to each other, to your locations and to a network of thousands of pros, without you having to run another program.

We cannot wait to support the mental and emotional well-being of your people, become a key cultural piece of your company, and become your newest recruitment and retention edge.

Tell us about your suite business

Supporting the wellness of your professionals.Supporting the culture of your company.

A skin and lash pro at work A nail tech showing her work A massage therapist with a client A barber at work Two stylists with finished blowouts

Your Salon Suite Strategic Advantage

Suite networks can feel disjointed. Every location is its own world, every renter runs their own business, and a unified culture is hard to build from a corporate office. Vitality is the thread that ties it together: leadership on the corporate side, the owners who run each location, and the professionals who rent in your space and are the heartbeat of your business. It is more than a standout perk. It says: not only do we care, we take it a step further.

  • A recruitment tool for new solopreneurs
  • A retention tool for the solopreneurs already in your space
  • A culture and community tool inside every location
  • Education and wellness tools, provided
  • Data and insights across your network
  • Leadership support for your corporate teams
See how it works
When your people are healthy, your business is healthy.

The cost of inaction is your people.

91%of licensed beauty professionals report at least one ongoing wellness challenge.
51%say stress and burnout are among their top challenges, affecting motivation, performance and retention.
1 in 4beauty professionals are considering leaving the industry.
86%of employees want emotional and mental wellness support from their employer.
$1.50 to $3.80returned for every dollar spent by companies with well designed wellness programs.

Burnout is the number one issue facing beauty and wellness pros. Offer a renter perk that makes you stand out as a company that cares, and build a culture that centers the people who fuel your business. They are not just renters. They are the heart of every location.

The stories of solo pros inside The Vitality Project

“When do we get to do Vitality again?”

Grace Rogers
“I have never felt so seen in my entire life.”
Grace RogersSolo pro · 22 years in beauty
Katie Connors
“One piece I have especially connected with is the breathwork. It is opening doors I did not even know were there and helping bring my career path into true alignment.”
Katie ConnorsSolo pro · Katie Connors Hair Studio
Sydney Shay
“It brought me a level of peace and confidence I didn’t know I was missing.”
Sydney ShayTeam member · Vantage Salon · Wheat Ridge, CO
Melissa McGrath
“I’m communicating better and expressing my emotions.”
Melissa McGrathSolo pro · Roots and Reflections · Middleboro, MA
Heather Jordan
“The more I take care of myself, the more capacity I really have to give and to create and receive.”
Heather JordanSalon owner · Hairetics Salon · San Francisco, CA
Jen Maggiore
“Working by yourself, it’s hard to bounce off of other people.”
Jen MaggioreSolo pro · House of Hair · Metairie, LA
Valerie Walls
“I’m not as easily frustrated by little things.”
Valerie WallsSalon owner · Sweven Salon · Maryville, IL
Yara de la Torre
“Caring for my own inner wellness transformed not only my career, but also every other area of my life.”
Yara de la TorreSalon owner · Cosmos Salon · Florida Keys, FL
Jacqueline D'Agostino
“I kind of lose inspiration sometimes, and it’s really nice to have a sense of community and people to uplift me when I need it.”
Jacqueline D’AgostinoSalon owner · The Main Co. · Easton, PA
Ashley Sexton
“It’s a powerful way to get grounded and centered. Having a shared goal of being well is important.”
Ashley SextonSalon owner · Verde Salon · Braintree, MA
Liz Ritchie
“I’ve been working behind the chair full time for 30+ years, holding space for clients and not realizing how important maintaining my own vitality is so I can continue to doing what I love without burnout.”
Liz RitchieSalon owner · Eternité Salon · Idaho Falls, ID
Tara Reid
“Being a part of The Vitality Project and Hair Love has given me a place of optimism for not just myself, but our industry!”
Tara ReidSalon owner · Benevolent Beauty · Rapid City, SD
Elizabeth Faye laughing against a wall of sticky notes naming how salon professionals feel at work

A voice for the beauty industry. Hairdresser turned industry thought leader.

Helping beauty entrepreneurs with big missions change more lives. Helping human centric beauty organizations change the world.

Before launching The Vitality Project, Elizabeth Faye spent more than a decade coaching and helping change the lives of more than 30,000 paying clients. Her retreats, coaching programs, and communities created the foundation this work was built upon. She has worked alongside some of the beauty industry’s most recognized names and is now bringing everything she has learned into one connected experience.

A hairdresser turned trauma-informed life and health coach, somatic facilitator and workplace wellness expert, she brings mental health, healing and leadership into beauty in a way that is practical, critically needed and deeply human. She is a TEDx speaker, podcast host, author, and co-director of an award-winning documentary on Amazon Prime.

At the center of her work is The Vitality Project, the beauty industry’s first true workplace wellness program, built to integrate directly into salon systems and beauty school curriculums so professionals are protected and people first cultures actually get built. It is rooted in one belief: that each person has the power to create meaningful change.

Burnout shouldn’t be the cost of success.

Elizabeth Faye, Founder of The Vitality Project and Hair Love University

A decade of transformation

Over 30K lives & careers changed.

Leysa Carrillo
Working with Elizabeth truly changed my perspective, and it changed my life. She has this insane ability to make others feel truly loved, cared for, and seen.
Leysa Carrillo
Shelby Bettencourt
I joined Elizabeth’s mastermind to help me elevate my career. Little did I know, this is changing my life. I found the community I had always wanted.
Shelby Bettencourt
Rachel Paige
The person I am today is much different than I was a few years ago, and a lot of that has to do with Elizabeth Faye. Her retreats and masterminds have been so transformational.
Rachel Paige
Samantha Landon
Love Retreat has changed my life. The connection in this group is amazing. You need to trust that the journey will take you to the next level.
Samantha Landon
Erin Mills
My mind is blown. The breakthroughs, healing, and fun were unlike anything I have ever experienced before. Transformation starts from within. It’s worth it.
Erin Mills
Miss Pilar
I’ve never been so moved. Elizabeth has spread so much light, and because of her love, we have learned that we can be the light too.
Miss Pilar
Sheila Recenes
We are able to grow in profound new ways while encouraging and supporting each other. Our lives and businesses thrive and become more abundant because of our shared community.
Sheila Recenes
Courtney Jackson
This was a pivotal moment in my life. It allowed me to have aha moments I probably would not have had without this experience and reminded me how important community is.
Courtney Jackson
Tenika Tang
Elizabeth’s programs are a place where I didn’t feel so alone. She gave me the tools to grow not only in my businesses, but in my life.
Tenika Tang
Sam Villa
Elizabeth has devoted a large part of her life to teaching the beauty industry. She has earned the right, and she walks the talk.
Sam VillaFounder and CEO, Sam Villa
Leslie Perry
Elizabeth and her team are incredible partners and advocates for professional beauty. Her presentations are consistently among our highest rated every year.
Leslie PerryProfessional Beauty Association
Rachel Flowers
Elizabeth brought breathwork and a powerful wellness experience to Biolage. She listened to what we needed and collaborated with us to make it truly special for our educator network.
Rachel FlowersDirector of Education, Biolage

These testimonials reflect experiences in Elizabeth’s coaching, retreats, masterminds, and earlier programs.

By partnering, you will be able to

Keep your people, fill your doors and lead the industry.